About Me


Holly Smevog


A certified career counselor and seasoned business professional, Holly brings a broad base of experience to her client engagements. Her background spans many fields, including marketing research and product development in Silicon Valley, technology and consumer products, educational technology and instruction, and student career counseling. She has worked in the public sector and the private sector, in large and small organizations. She works with individuals as a career coach and with organizations to build and improve talent management processes.

To adapt to client needs, Holly collaborates with a leadership coach, an assessment developer and human resource professionals.

Holly specializes in three primary areas:

1) Helping clients navigate workplace environments by combining her familiarity with functional roles in business and education with a keen understanding of organizational dynamics

2) Delivering and interpreting professional assessments to guide career advancement. Holly administers many assessments including the LPI 360, the MBTI, the Strong Interest Inventory, 16PF, Edwards Preference Index and the Strengths Finder assessments,
3) Blending “data backed” decision making with the expressed interests of the client to map out ideal career progression.

Holly graduated from the University of Vermont with a BA in Psychology/Consumer Studies. She later completed a MA in Instructional Technology at San Francisco State University. She honed her unique ability to leverage data when guiding the decision making processes while pursuing an MS in Counseling and a global Certificate in Career Counseling. She is an expert in helping others build communication and collaboration skills as they navigate the world of work.

Holly is President Elect of the Maine Career Development Association and is passionate about serving the community by helping those who provide career development guidance.

When not at work, Holly enjoys parenting her three daughters and looking for new windsurfing destinations with her husband. A notable feat is her summit of Denali in 1998.